Culture & Business Transformation
The Compensation & Benefits Balancing Act in Asia: Employing the Best Talent at the Lowest Cost
- Date:
- 26 May 2011
The Chapman Consulting Group yesterday co-hosted an HR roundtable with Accenture for 25 select regional Compensation & Benefits Leaders. The discussion centred on current challenges for C&B in Asia, and the guests represented a senior cross-section from a variety of industries, including Financial Services, Technology, Retail, Logistics, Industrial and Pharmaceuticals.
Two topics stood out from the discussion and were clearly high on the current agenda for C&B Leaders:
- Challenges of expat localisation over the last 12 months, where talent costs in Asia (particularly China and India) are getting higher at the same time as the rest of the world is trying to cut costs cost; and
- The knock-on effect of regulatory changes challenging the C&B teams to consider risk and compliance far more than before, particularly within Financial services.
Top Priorities for APAC C&B Leaders
- China and India no longer represent the best ‘value for money’ when looking to hire top talent at mid manager level upwards across Asia. Not only is China becoming one of the most expensive Asian locations in which to hire talent, but the depth of experience in relation to cost can be less compared to other countries in Asia and the rest of the world. Salary levels for Chinese talent is now on a par with their US peers and in some cases exceeding it. It is prompting organisations to question whether leadership or specialist roles can be hired out of country (for example in Hong Kong or Malaysia) or whether these roles should themselves be moved to lower cost locations elsewhere in Asia. India has similar challenges to China, but the escalation in salaries has not been so dramatic.
- With huge hiring volumes in China and India, C&B departments increasingly been finding it harder to retain talent. Getting solid data to structure reward programmes and justify promotions/compensation levels (whilst managing expectation) is not easy especially in economies where double digit growth is standard. With compensation levels at corporate HQs in Europe and the US remaining flat, it can be a political tug-of-war to get approval for salary costs.
- Asia is still seen globally as a growth engine, and C&B teams are being asked to commercialise reward programmes to help drive improved sales and also attract new talent to the company through recruitment. This has meant a need for C&B Leaders to get closer to the business and become more creative.
- Within Financial Services companies, the regulatory environment has tightened, and even within global organisations in other industries the complexity of worldwide regulation changes has made it more important than ever to be able to navigate risk and compliance as part of C&B. In other industries there has also been a pull on C&B Leaders towards hiring plans and the cost implications of doubling workforce size in certain Asian locations along with Talent Management planning to make sure reward can match with positions.




